Tatler

 1) Look at the Tatler Media Pack. Go to page 2: how does the editor introduce the magazine?

how Tatler is fabulous and the richest


2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader?
Page Impressions 3.4m
Average HHI £247,168
Female 89% ABC1 90%
AB 33% Average Age 29
London/SE 57%

3) Look at page 6. What do Tatler readers think about fashion? How much do they spend?
£843 MILLION SPENT ON
FASHION IN THE PAST YEAR

4) Go to page 10. What are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the pyschographic audience group that best fits Tatler?

each pictures fits in with the months and the title and they put effort on the pictures to fit in to tell us what excatly the tiltle is trying to tell us 

Media language

1) What different examples of typography can you find on the cover of Tatler? What are the connotations of the serif and sans
 serif fonts are more formal and sans stands out more 
sans serif font  which allows the information to be easily read by an audience.

2) How do the cover lines appeal to the Tatler target audience?
-mention big names 
3) What are the connotations of the Tatler colour scheme on this particular front cover?
pink,blue,white, green
4) How is the central image designed to create interest in the magazine? Find three reasons for your answer. (E.g. the model, the mise-en-scene such as props, costume and make-up, body position, facial expression etc.)
 the dress is like a gown 
makeup is clean 
face expression she looks calm 

Representations

1) What celebrities or famous people are mentioned on the cover? Why do you think Tatler put them on the cover?

Boris Johnson - references politics
Royal family - loved by the target audience and shows the importance of the magazine

2) What do the cover lines suggest about the lifestyle of rich people in the UK?
They wear a lot of fancy clothes 

3) Looking at the image and cover lines together, what different groups of people are represented on the cover and how are they represented? (E.g. men/women/rich people/race & ethnicity etc.) 
People of colour are represented by the photo of Emma Weymouth
Rich people are represented through the idea of the aristocracy

4) Are there any stereotypes being reinforced or subverted? How? Why?

The stereotype of women not caring about politics and world issues is subverted by the fact that the magazine talks about politics and their target audience is women.

Social and cultural contexts

1) What types of people are NOT featured in Tatler? (Watch the clip above again if you need help with this - the clue is in the title 'Posh People')

The working class are not being featured in Tatler as the magazine is aimed at rich and posh people 
2) Tatler runs special issues on holidays, spa breaks, cosmetic surgery, watches and jewellery and private schools. What does this suggest about the magazine's representation of life in Britain? 


3) What audience groups might be offended or insulted by the front cover of Tatler? 
holidays - a lot of people in Britain enjoy going to other countries
4) Find three other front covers for Tatler from different months. What issues, subjects or people are regularly featured in Tatler?
 how they like to  gossip 

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