Posts

Newspapers: The Times - Audience and Industries

  Audience 1) What are the main audience demographics for The Times newspaper? Add as much detail as you can.     mature, affluent, and professional audience, with over half its readership aged 55+ and primarily from the ABC1 social demographic 2) What aspects of the front page of the Times CSP edition suggest that their readers are likely to be more educated and interested in hard news rather than entertainment? educated, ABC1 demographic through its, formal, authoritative tone, traditional, understated, design, and focus on, in-depth political/hard news over sensationalism 3) Times readers are mostly over 55 years old. Why is this and how is this reflected  or  challenged by the design and news stories in the CSP pages we have studied?   older, affluent, and conservative-leaning readership, with over half of its audience aged 55+ and primarily from ABC social classes .  4) What are the main  audience pleasures  offered by the Times?...
  1) Who is the target audience for Doctor Who? Do you think it has changed since 1963? The target audience for Doctor Who (An Unearthly Child), according to Demographics and Psychographics, would be most likely White British and middle-class (considering the representation in the actual episode consisting only of this), and primarily teenagers (teenagers are stereotypically more likely to enjoy science fiction), although any age from around 10 to 40 and above would also enjoy it 2) What audience pleasures are offered by Doctor Who - An Unearthly Child? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity: Susan could provide a sense of personal identity to teenagers, especially from the 1960s, as she wears and listens to time-appropriate fashion and music. She could also provide this sense to other students, teenage girls specifically, or people who feel that others...

December Mock Exam: Learner Response Blog Tasks

  1) Type up any feedback on your paper  (you don't need to write the mark and grade if you want to keep this confidential). If you only have marks and a grade on the paper, write a WWW/Next Steps yourself based on your scores. 2) Use the mark scheme for this Paper 2 mock (posted on GC) to read the answers AQA were looking for. First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2).  ‘ When Lyra says, “So you’re a  kitchen boy then?” the sound of Will putting the plate on the table. 3) Next, identify  three  points you could have made in Q1.3 - camerawork and the extract. Look for the indicative content in the mark scheme - these are the suggested answers from AQA. 4) Now look at Q1.4 in the mark scheme - pick out  two  points from the mark scheme that you could have included in your answer. 5) Look at Q2 - the 20-mark essay on representations of age and social and cultural contexts. Pick out  three  po...

The Times - Introduction: Blog Tasks

  1) What year was  The Times  founded and when did it start using the  Times  name? The Times, founded in 1785 as the Daily Universal Register 2) What content did John Walter suggest the paper would offer in the first edition? In his first edition, John Walter I explained that “like a well-covered table, it should contain something suited to every palate” including politics, foreign affairs, matters of trade, legal trials, advertisements and “amusements".   More than 200 years later, these founding principles hold true today 3) What does the page say about the political views in  The Times ?   In its tone and political neutrality, Walter reserved the right of the newspaper “to censure or applaud either [political party]” and to cover contending issues with respectful “fair argument”. More than 200 years later, these founding principles hold true today. The Times has supported both New Labour and the Conservatives in recent times and supporte...

Blog Tasks: The Times - Language and Representations

  Language 1) What is the main story on the front cover of the Times CSP edition and why does it appeal to Times readers? The main story on the front cover of the Times CSP is that the use of the crest in the masthead, the newspaper is associating with political and traditional parties (Conservative Party) and how it tells the advanced level of education. This appeals to the Times reader as it presents their government belief's and values. 2) How is the presentation of this story different to how the Daily Mirror presents it?  The presentation of this story different to how the Daily Mirror presents it because  The Daily Mirror , the presentation of a story differs from other newspaper, particularly right-leaning or broadsheet competitor, through its highly emotional 3)  How is the Times front page designed to reflect  broadsheet  newspaper conventions? The times front page is designed to reflect broadsheet newspaper conventions through it's text-heavy...

Introduction to Newspapers: Blog Task

1) What type of news can you typically find in a  tabloid  newspaper?   tend to be easier to read, feature shorter articles and include more photographs. They report on major news, but also include a lot of showbiz gossip, entertainment and sport. They tend to be the better sellers 2)  What type of news can you typically find in a  broadsheet  newspaper? traditionally used to be larger (printed on ‘broad sheets’) although most are the same size as tabloids now. They tend to be more serious, have smaller fonts, more advanced use of language and less photography (although they have included more over the last 20 years to be more popular). They tend to have lower circulation figures than tabloids 3) If someone is  left-wing , which political party in the UK are they most likely to support? Which newspapers would they be likely to read?   The Labour Party is considered left-wing and the  Daily Mirror  generally supports Labour and left-wing ...

OSP: Rashford & Kardashian - Audience and Industry

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . The target audience for Marcus Rashford's online content includes   football  fans, young people, and those interested in social justice and food poverty, while Kim Kardashian's audience is broader, encompassing fashion and beauty enthusiasts, entrepreneurs, and fans of reality TV and celebrity culture. Demographically, Rashford's audience may lean towards younger males and those in the UK, while Kardashian's spans various ages, genders, and locations globally. Psychographic ally, Rashford’s audience values social causes, athletic achievement, and community support, whereas Kardashian's audience seeks inspiration in lif estyle , business, and self-brand building   2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with hi...