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The Times - Introduction: Blog Tasks

  1) What year was  The Times  founded and when did it start using the  Times  name? The Times, founded in 1785 as the Daily Universal Register 2) What content did John Walter suggest the paper would offer in the first edition? In his first edition, John Walter I explained that “like a well-covered table, it should contain something suited to every palate” including politics, foreign affairs, matters of trade, legal trials, advertisements and “amusements".   More than 200 years later, these founding principles hold true today 3) What does the page say about the political views in  The Times ?   In its tone and political neutrality, Walter reserved the right of the newspaper “to censure or applaud either [political party]” and to cover contending issues with respectful “fair argument”. More than 200 years later, these founding principles hold true today. The Times has supported both New Labour and the Conservatives in recent times and supporte...

Blog Tasks: The Times - Language and Representations

  Language 1) What is the main story on the front cover of the Times CSP edition and why does it appeal to Times readers? The main story on the front cover of the Times CSP is that the use of the crest in the masthead, the newspaper is associating with political and traditional parties (Conservative Party) and how it tells the advanced level of education. This appeals to the Times reader as it presents their government belief's and values. 2) How is the presentation of this story different to how the Daily Mirror presents it?  The presentation of this story different to how the Daily Mirror presents it because  The Daily Mirror , the presentation of a story differs from other newspaper, particularly right-leaning or broadsheet competitor, through its highly emotional 3)  How is the Times front page designed to reflect  broadsheet  newspaper conventions? The times front page is designed to reflect broadsheet newspaper conventions through it's text-heavy...

Introduction to Newspapers: Blog Task

1) What type of news can you typically find in a  tabloid  newspaper?   tend to be easier to read, feature shorter articles and include more photographs. They report on major news, but also include a lot of showbiz gossip, entertainment and sport. They tend to be the better sellers 2)  What type of news can you typically find in a  broadsheet  newspaper? traditionally used to be larger (printed on ‘broad sheets’) although most are the same size as tabloids now. They tend to be more serious, have smaller fonts, more advanced use of language and less photography (although they have included more over the last 20 years to be more popular). They tend to have lower circulation figures than tabloids 3) If someone is  left-wing , which political party in the UK are they most likely to support? Which newspapers would they be likely to read?   The Labour Party is considered left-wing and the  Daily Mirror  generally supports Labour and left-wing ...

OSP: Rashford & Kardashian - Audience and Industry

  Audience 1) Who are the potential target audiences for Marcus Rashford and Kim Kardashian's online content? Try and cover both  demographics and psychographics . The target audience for Marcus Rashford's online content includes   football  fans, young people, and those interested in social justice and food poverty, while Kim Kardashian's audience is broader, encompassing fashion and beauty enthusiasts, entrepreneurs, and fans of reality TV and celebrity culture. Demographically, Rashford's audience may lean towards younger males and those in the UK, while Kardashian's spans various ages, genders, and locations globally. Psychographic ally, Rashford’s audience values social causes, athletic achievement, and community support, whereas Kardashian's audience seeks inspiration in lif estyle , business, and self-brand building   2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with hi...

OSP: Language and Representation Blog Tasks

 Language 1) Make two lists - one of website  conventions  used on Marcus Rashford and Kim Kardashian's official website and one of social media conventions found on their Instagram pages.  Logo/brand identity Navigation – menus Central image Multimedia features – e.g. video  Social media links / integration         Logo/brand identity Bio (personal details/information) Profile image Background/banner image Images and video Online engagement/audience interaction 2) How does Marcus Rashford's website and social media promote his brand? Give at least  three  examples of different pages / posts / images from his website or social media.  - rashford supports good causes  -quotes retveet- encouraging audiences  -advertising his new book-self promotion 3) How does Kim Kardashian's website and social media promote her brand? Give at least  three  examples of different pages / posts / images from her brand webs...

Introduction to OSP: Influencers blog tasks

  1) What years did YouTube, Twitter and Instagram launch? Youtube- 2005 Twitter-2006 Instagram-2010 2) What is the definition of an influencer? a person who has become well known through regular social media posts and is able to promote a product or service by recommending or using it online 3) Give an example of an influencer and how many followers they have. Try and add some additional information, brand associations or other statistics if you can. Many of the most famous influencers, such as Kim Kardashian (who has 221 million Instagram followers)  4) How big is the influencer industry according to the article? by the end of 2019-$8bn a year end of 2022-$15bn   more than 50 million people, and is the fastest-growing sector for small businesses in the world. 5) What are the problems associated with being an influencer? mental health pressures, constant demands to maintain a flawless public image, financial instability and ethical concern  6) Why is it suggested th...

Television final index

  1)   Television: Introduction to TV drama 2)  Doctor Who: Language and Representation - catching up with it  3)  Doctor Who: Audience and Industries 4)  His Dark Materials: Language and Representation 5)  His Dark Materials: Audience and Industries 6)  Industry contexts: the BBC and public service broadcasting