Magazines: Heat CSP
1) Look at the Heat Media Pack. Go to page 2: the Heat mission. Write three things that Heat offers its readers under 'print'.
-unique
- quality
- experience
2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?
3) Now look at page 4 of the Heat Media Pack. What other content does Heat magazine offer its readers aside from celebrity news?
2) Now go to page 3 of the Media Pack - celebrity focus. What does the page say that Heat offers readers?
We help celebrities to talk about their biggest secrets and find where its funny instead of hiding it
-life hacks
-lifestyle
-fashion
4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here.
4) Look at page 5. What is Heat magazine's audience profile? Write all the key details of their audience here.
female mostly (90%)
average age (37+)
age profile (52%-15/37)
segment ( 50% ABC1)
marital status (57% married)
1) How are the cover lines written to make the audience want to buy the magazine?
- They make the writing stand out using sans serif
- They make the writing stand out using sans serif
2) What are the connotations of the Heat colour scheme on this particular front cover?
pink for sterotypcially for womens and yellow to make things bright and stand out
3) How are images used to create interest in the magazine? Find three reasons for your answer. (E.g. paparazzi images or aspects of mise-en-scene such props, costume, make-up, body position, facial expression etc.)
face expressions- telling us how they feel or what they look like
make up on womens- making them look clean and confident
body position- blends in of what the magazine is about
4) What differences can you find between the use of design and typography between Tatler and Heat? List at least three differences and explain the effect on audiences.
colour scheme
In Heat, they tend to add both genders to reinforce inclusivity.
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