denotation & connotation



What can you see? What are the deeper meanings in the advert? What does the advert communicate to the audience? How might an audience react after seeing the advert?

1) I can see a young boy outside looking upset and maybe he needs help because maybe he's  poor or needs something. the audience might react being  sad or feel bad for him. (sorry for him)




1- In this advert I can see a McDonald image with the container of the fries filled up with vegetables instead of fries. this suggests that I think maybe they are saying kids should healthy food instead of unhealthy food because its not good for them 

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